31

The Prince's Trust

Setup by Charles, Prince of Wales in 1976 with his Royal Navy severance pay, the charity supports disadvantaged 11 to 30 year olds who are unemployed or struggling at school. Recent schemes include its Mosaic mentoring service. Ambassadors include Benedict Cumberbatch, and Ant and Dec.

BRAND VALUE

This explains brand value
£153m

BRAND STRENGTH (/100)

This explains brand strength
38

ROLE OF BRAND

This explains role of brand
45%
< BACK TO THE LEAGUE TABLE