12

The National Trust

Formally the National Trust for Places of Historic Interest or Natural Beauty, Britain’s largest membership organisation boasts 5.1m members. Large donations and bequests since its formation in 1895 have created one of the UK’s biggest landowners, with 248,000 hectares of land, 780 miles of coastline and more than 500 historic houses, castles, monuments, gardens, parks and nature reserves.The maintenance bill is big with conservation expenditure reaching £138m for 2018. Based in Swindon since 2005, properties include Beatrix Potter’s land in Cumbria and the Giant's Causeway in Northern Ireland.

BRAND VALUE

The present value of current and future income due to the brand
£438m

BRAND STRENGTH (/100)

The ability for the brand to continue to generate income
37

ROLE OF BRAND

The importance of brand strength in generating income
45%

Download the report

For the full report including the league table, data set, methodology & analysis please enter your details below and download links will appear on screen:
Oops! Something went wrong while submitting the form.
< BACK TO THE LEAGUE TABLE