93

Movember

It started over a beer between two mates in Melbourne in 2003 and 30 willing Mo Bros growing a November moustache for prostrate cancer. Movember is now a global men’s health charity with 325,000 participants in 21 countries raising A$80m globally.

BRAND VALUE

This explains brand value
£21m

BRAND STRENGTH (/100)

This explains brand strength
28

ROLE OF BRAND

This explains role of brand
50%
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