BrandVue

A new way to track your brand, everyday.

Track your brand anytime, anywhere

BrandVue is our daily syndicated brand tracker that measures a wide range of marketing performance, brand health and customer experience measures.

We survey up to 100,000 people per year per industry so you can see what is driving your company’s brand and commercial performance. All accessible from our interactive dashboards.
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Benefits for your brand

Brand Performance

Identify strengths and weaknesses of your brand as seen through the eyes of the public.

Customer Experience

Benchmark the experience of your customers, measuring loyalty, satisfaction and advocacy.

Build your base

Understand how to maintain and increase your customer base.

Marketing Review

Evaluate your marketing performance.

Win back customers

Locate lost customers and discover ways to win them back

Attract

Discover better ways to attract new customers.

How it works

1

Representative respondents

Up to 100,000 planned interviews a year. Daily quotas to ensure robust totals each day. Quotas set to ensure a nationally representative sample every week and to ensure a robust sample of large and niche brands.
2

Responsive survey

An engaging 15 minute questionnaire, which can be completed on all devices (including smartphones) is sent to our respondents. BrandVue allows for ad hoc ‘trigger’ questions to be added to the survey.
3

Compiled into the dashboard

The survey data is then compiled in our online dashboard - this is broken down into different sections so you can act on up-to-date information.
4

Customisable reporting

Each deliverable is customised to your needs, with ability to: focus on key demographic groups, exclude non competitor brands, incorporate bespoke breaks and highlight key peers.

What Boparan said about BrandVue

"The sample size and level of detail provided by Morar HPI’s syndicated brand tracker BrandVue Eating Out, makes it a clear market leading service. The wide array of key measures updated frequently allows us to put brand health higher up on the agenda and make better informed strategic decisions for the business."
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What Pizza Hut Restaurants said about BrandVue

"Working with BrandVue allows us to keep track of our brand health. It is quickly becoming one of our priority data sources for measuring our performance within the competitive context."
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Industries we Vue

Eating Out

We review across 150+ eating out brands covering restaurants, pubs, fast casual, cafes, fast food, grab-and-go & delivery
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Charities

Daily perception tracking covering 120+ not for profit brands
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Financial Services

Our daily Financial Services tracker is on the way
Coming soon.
More industries coming soon...

The dashboard

Accessible from anywhere and fully responsive the dashboard can show you key information whenever you need it.

Latest BrandVue news

Beyond a bakery? Looking further into Greggs’ brand strategy

Coffee - the backbone of the high street

Millennials and delivery

Contact the BrandVue team to find out more

Our team are on hand to showcase what BrandVue can do for your organisation. Please get in touch to get more information and a demo of our dashboard.
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Morar HPI Limited is part of MIG Global and part of the Next15 Group.

Registered in Scotland: Number SC281352. Registered Office: Biteda Limited, 111 Bell Street, Glasgow, G4 0TQ.
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