Brand development

Our brand team distils the multi-dimensional nature of businesses into focused propositions that support long-term strategic objectives.

We believe all strong brands have a good story. The character of the business captured, a dash of vision or fable, an eye to the future. The narrative engaging, credible and clear.

What we do

1. Core brand strategy

The spirit of the enterprise, built around insight, and designed to both inform and inspire all brand audiences.

2. Naming

Our framework provides a rational structure for a process that is often very subjective and increasingly challenging in the context of url availability.

3. Brand architecture

How does x fit with y? From unitary master brand strategies to corporate invisible structures we set out to bring clarity to complex brand worlds.

4. Comms planning

From internal communications to advertising ideas we help our clients to amplify brand thinking. With our creative studio we work from concept to production.
Morar HPI Limited is part of MIG Global and part of the Next15 Group.

Registered in Scotland: Number SC281352. Registered Office: Biteda Limited, 111 Bell Street, Glasgow, G4 0TQ.
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